This report, which is manually built specifically for your site, contains action items within each section that you can implement to immediately improve your sites ranking in the search engines. Provide us with two of your top competitor's website addresses and we will include a benchmark analysis within the report.

Each report includes the following sections:

• Duplicate Content – A review to see if there is duplicate content on your site and if other sites are stealing your content.
  
  
• Page Name – A check to see if the naming convention used for pages on your site can be improved.
  
  
• Spider Content – A review to see if site links are going to the right locations, menus are accessible to spiders while internal searches are not.
  
  
• Search Engine Visibility – A check to see how many pages and which search engines have indexed the site as well as how your site ranks for each title tag.
  
  
• Site Map Existence – A check for the existence, location and proper coding of a site map.
  
  
• HTTP Response Codes – A review to see that your "page not found" and "page redirects" are setup correctly and how server errors are handled.
  
  
• Title Tags – A review of title tags for appropriate length, keyword usage, non-cannibalization, character limit, and consistency.
  
  
• Meta Description – A review of Meta descriptions for keywords, character limit, and uniqueness.
  
  
• Page Keyword Usage – A check to see that keyword usage is done correctly for each page without being overly excessive.
  
  
• Avoiding Spam and Penalties – A check to determine that there is no cloaking, purchased links, out-bounding to bad neighborhoods or other non-approved techniques applied to the site.
  
  
• User Experience – A check that user experience is easy and prioritized according to visitor needs.
  
  
• Site Structure – A check that buttons and links are easily identifiable and internal linking is done with proper anchor text.
  
  
• Site Flow - A review that the checkout or conversion process is concise and logical with clearly defined steps.
  
  
• Home Page – A review that the home page gives a clear explanation of the focus of the company and the tasks available on the site.
  
  
• Web Credibility – A check of the site for typos and broken links as well as consistency of design within multiple browsers, copyrights are up to date and contact information is easily accessible and correct.
  
  
• Form and Search Usability – A review that site forms work properly and are easy to use.
  
  
• Navigation Usability – A check that site navigation is consistent, dropdowns are indexable, and breadcrumb navigation represents categorization not user visitor’s path.
  
  
• Backlinks – A review of the current number of backlinks coming from other sites and the anchor text they are using.
  
  
• Keywords – A check of your sites keywords and phrases indexed by the search engines. Those listed within the first fifty results from Google are highlighted.